Tampa, FL—As a new presence in the healthcare transportation field, Tampa-based Internal Patient Transport (IPT) Services provided PeakBiety branding+advertising with quite a challenge: To develop an integrated campaign for marketing strategy and corporate brand identity that included the creation of a new graphic identity, brand promise, new website and various printed materials. The results of this innovative campaign by PeakBiety can be seen at the new corporate website for IPT, HealthcareIPT.com.
Internal Patient Transport Services’ SVP of Operations, Tangee Kizer, describes internal patient transport as “fundamental to hospital efficiency, throughput and profitability. It has to be done right, with care and safety in mind, every single time, which is why it is the sole purpose and top priority at IPT.”
Internal Patient Transport Services, with its singular focus and years of transport logistic experience, seeks to redefine patient transfer within hospitals and healthcare facilities. IPT requires all of its transporters to certify using the latest NAHTM standards to guarantee patient safety and lower hospital risk assessments.
PeakBiety branding+advertising services local, regional and national clients in a variety of business sectors. The agency focuses on adding value for its clients by improving customer perceptions. This commitment is summed up in the agency’s promise, “the power of perception®.”
PeakBiety is one of the few advertising agencies in the Tampa Bay Area to meet strict requirements for membership in the prestigious American Association of Advertising Agencies (4As), as well as official recognition as a Google AdWords Certified Partner. For more information, visit peakbiety.com.